In this Annual Report, we present six short articles from members of our team to provide a sense of what they do, what drives them and what we stand for. These sketches illustrate at a personal level how people across the organisation are driven by a shared passion to deliver to the best of their ability and – through thick and thin – to ensure the highest possible degree of customer satisfaction.
We believe that the core sentiment of these stories is encompassed in our theme for 2012...
Passion for service
….and that the tone and promise of the Pacific Basin brand is summed up in our taglineWith you for the long haul
What I see is a team of people passionate about delivering excellent service. I also see a company with a robust core dry bulk shipping business underpinned by a tremendously effective cargo and customer-focused, industrial dry bulk business model, and a lot of good, talented, team-focused people who share a sensible set of business values.
– Mats Berglund, Chief Executive Officer, Interim Report 2012
WHAT WE STAND FOR
We are passionate about our customers, our business, our people and our brand, so what matters to us most is:• the value of long-term relationships over short-term gain
• finding the right solutions to challenges faced by our customers
• honouring our commitments and operating to the highest standards of diligence, care, safety and reliability
• a nimble and dynamic organisation capable of quick decision making
• our hard-earned, preeminent reputation
